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Culture September 9, 2016
Have you ever felt like you landed a job with a business just because you’re a woman? Think again. You received that job for a reason – that doesn’t have to deal with your two X chromosomes – and you should be nothing but proud. Companies don’t just hire women for gender equality; in fact, Paul Polman says that women play a large role in and have a big impact on the success of a business.
In a #TalktoMe segment with Huffington Post, Unilever CEO, Paul Polman sat down with his son, Sebastian, for a playful yet meaningful interview. They discuss the realities of being CEO, but most importantly, they talk about the role of businesses in society.
Now, business women of the future, take note. For Paul Polman, money shouldn’t be a business’s goal. Instead, he emphasizes the importance of corporate social responsibility. He says that the purpose of a good business should be to make a positive contribution to society, and that a business should reconsider their mission if it can’t explain how it helps or does good to others.
Polman also discusses the good that gender equality does for the corporate world. He recognizes that not everyone has the same opportunities, but he says that if women were invested in as much as men, the global economy would increase by about 28 trillion in the next 15-20 years alone. Polman and Unilever work to keep the business ‘gender-balanced’ because he believes that “if you invest in women, then you often get a higher return.”
Achieving gender equality in the workplace is not only vital because it is ‘the right thing to do’, but also because it helps businesses flourish and our world be more productive. According to the Workplace Gender Equality Agency in Australia, there are many benefits of inclusion and balance of both men and women, including:
Whatever the reason is for including women in a business – whether to do “the right thing” to increase inclusiveness, improve productivity, save money in the long run or make women’s education worthwhile – one fact remains: gender equality isn’t just the politically correct, legal or morally right choice. It’s the smart choice for any business that wants to succeed, experience growth and leave a mark on the world.