Our Mentees

Staffing ENTITY was a huge challenge, because we realized that to connect with Women That Do, we needed to hire a combination of Women That Do and Women That Aspire To Do.

We received hundreds and hundreds of applications…noteworthy for a startup site that would not be live for at least another six months. We call it the Entity Academy.  Writing skill was by no means the deciding factor in determining who gets hired.  It was a combination of resume credentials, work experience, leisurely pursuits and live interview performance. 

Below are the results of our search. The Entity Academy is a very diverse, highly educated and independent thinking group of over 40 women – many of whom relocated from across the country to work in our Los Angeles and San Diego offices. These women hail from a diverse array of racial, geographic, educational and socio-economic origins. Coincidentally, it was interesting to note that our team mirrored the ethnic breakout of the most recently published U.S. Census. Some of our women come from working class backgrounds and attended state universities, while others could be called privileged and went to elite schools.  Thus it was particularly heartwarming to see how they bonded, gelled as a team and respected our office rule of “no cliques, no office politics, no gossip.”  We support each other personally and professionally, and are all dedicated to producing the best site for #WomenThatDo.

Please look over our team member bios and if you are intrigued at all, read some of their dispatches. We hope this will be the first of many visits to ENTITY.  Again, Welcome!


Jennifer Schwab

Founder and Editor-In-Chief



Jennifer Schwab

Jennifer Schwab ran green media website, Sierra Club Green Home for five years.  She is a noted columnist on Huffington Post and Inhabitat whose “My Inner Green” articles on all things sustainable are widely followed by influentials in the U.S., Europe and the Mideast. She is a widely quoted media analyst in publications including The New York Times, The Wall Street Journal, Dwell, Fortune, Forbes, CNN Money, CNBC, and Consumer Reports, among others. She has also appeared on WSJ Lunch Break, NBC-U, CBS, NYT, and Fox News. Jennifer was previously a frequent green expert guest on ABC’s Good Morning America.

Photograph by Mirella Ricciardi

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