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Men find women who wear more makeup to be less trustworthy, “as if they have something to hide,” according to a new study.
But during a discussion of the University of Connecticut study on “The View,” the chat show’s heavily made-up co-hosts largely slammed its results.
“I bet they’re still likely to date the more glamorous looking broad,” co-host Whoopi Goldberg said as Joy Behar joked about dishonesty on both sides. “As if we believe you’re 6 foot 2 and graduated from Harvard Law,” she quipped.
Turns out Goldberg was not off-base, as findings showed that after looking at either an unenhanced picture or one with styled hair, makeup, and flattering lighting, both the male and female participants of the study ranked the styled photos as “significantly hotter” than the natural photos, Today reported.
The study, which surveyed 153 straight men and 152 straight women from ages 17 to 36, elicited “very honest” opinions from the guys, according to its author Rory McGloin, an assistant professor in residence in the department of Communication at the University of Connecticut.
READ MORE: Why Men and Makeup Don’t Mix
“They say, I do find her more attractive and I do find her less trustworthy and I am okay with it,” he explained.
“The View” co-host Sara Haines, who met husband Max Shifrin on OkCupid, said the “less is more” route is how she was advised when making her online dating profile. “The thing you do is don’t dress up like New Year’s glamorous because what will you do come the fourth date?”
And Sunny Hostin concurred, advising, “You can’t be too glamorous in the picture or you show up and it’s a letdown.” She and the rest of the co-hosts agreed that you need to “lower the bar.”
So while the women of “The View” contested the notion that highly stylized women were “less trustworthy,” they did advise that when it comes to online dating, a little makeup goes a long way.